Saturday, March 31, 2012

McDonald's Bulletin Board

 This is a McDonald's advertisement on a bulletin board. I didn't realize it at first, but it represents a clock (6-11 a.m.) and whatever the hour is the McDonald's "M" points to it. The have what looks like a nob up top and the sun reflects off of that and then shadows the "M" to what time it is. It's a very clever bulletin board and it reminds me of a sundial. This will definitely get people's attention.
They even show the food items that they serve during breakfast hours.

7 o' clock



9 o' clock

11 o' clock

You can really see the "M" when it hits 11 o' clock

Tuesday, March 27, 2012

Norton Security Magazine Ad

These are both Norton magazine ads in Rolling Stones. Both ads take up the bottom half of an article. They are both two page ads, but only take up the bottom half of the page. Both ads split text between the two pages. The first ad splits the word "Secret" up. I think it works for this ad because you can still read it. They have to be careful where they split a word up though. The ad is mainly yellow with black text. They have their logo at the bottom right side. They are clearly advertising security for your phone in the first one. 



They don't actually split a word up, but they split a sentence up. You can still ready the whole sentence through the two pages. They talk about a rock phrase since it's in a Rolling Stones magazine. You wouldn't know that the company is offering security to your phone unless you look at the logo or look at the text more closely.
It's kind of a boring ad, but it's simple and I think it gets the message across.

Snicker's Peanut Butter Bar Ad



















This is a Snickers magazine ad in Rolling Stones. I really like the ad. They took a popular social networking site (Facebook) and took Facebook's "like" button and put it on their ad. I thought it was clever that they had the Reese's Peanut Butter Cup under they "Like" button and the Snickers Peanut Butter bar under the "Love" button. Since most people have a Facebook, this will appeal to a lot of readers. They have text at the bottom of the page that people can read without squinting their eyes. I think this is a very affective magazine ad. They also show their actual product (unwrapped and wrapped).

AT&T Phone Ads

This is a AT&T magazine ad in Rolling Stones. You can tell that the one phone has music playing on it and the other phone has a game being played on it. I thought it was clever that they showed their phone playing music because Rolling Stones is a music based magazine. Most people who read they magazine will probably be interested in music. AT&T is showing that their phones can play music and games faster. They even give a price for their phone/service. The two phones and the phrase takes up two thirds of the page. There is small detailed text at the bottom of the page. They used about three colors, which is white, blue, and orange (and a touch of green). They also included their logo in the middle right.
I think it's a pretty affective magazine ad for Rolling Stones.




This is a AT&T magazine ad in TIMES. I feel like the ad is a little boring and there is a lot of empty space on the right side. They don't show any specific thing on their phone like in the magazine ad for Rolling Stones. TIMES magazine is based on politicians, pop-culture, and news across the world. AT&T's advertisement says that there network lets your iPhone download 3x faster, which is a good thing for anyone to have. People who are using their phones (like reporters) for email, web, text, and calling would probably have an interests in this ad. So I think this ad does give attention to the people who read the magazine. They stuck with two colors, blue and orange, which is AT&T's logo colors.
I think they could have done more with this ad. 

Rolling Stones: Phone Ad

I never knew that some magazine ads were so different depending on what type of magazine they are in. I noticed that ads in the magazine Rolling Stones are based on music while ads in TIMES magazines are based on other things.

This is a Verizon phone ad in Rolling Stones. Verizon is advertising their service and their phone. They do it by showing the show The X Factor on the screen of their phone. The X Factor is a music based show where people sing. Since Rolling Stones is based on music, Verizon decided to advertise their phone with a music show on it, so it interests the readers of the magazine more. They used about three different colors in their ad, (not including the people or clothes on the screen) and it's Verizon's logo colors (red, black, and white). They used big text for the main part of their ad, and then they used smaller text for more detailed information. I think it's an affect ad.

Friday, March 23, 2012

Family Circle Magazine AD

This is two full pages of a magazine ad in the magazine Family Circle. They have split an image across the page. My teacher told me to stay away from splitting text and pictures across the page. I don't think the picture looks bad by being split up. I think that it works because I can still tell what the picture is and they didn't split the picture up in a place where it would be awkward to split up. So in this case I think the picture works being split by two pages. You do have to be careful though where you split the picture up at.

Magazine Page Size

Rolling Stone magazine switching to rack-friendly size

Magazine size has become increasingly standardized, at around 8 by 11 inches, give or take a fraction. Rolling Stone, at 10 by 11 3/4 inches, is, like ESPN and W, one of the few large-circulation magazines left that are significantly taller and wider.
http://www.nytimes.com/2008/08/11/business/worldbusiness/11iht-11mag.15160438.html

I think Rolling Stone magazine has switched their magazine page size.
The standard magazine page size is around 8 by 11 inches, give or take a fraction.

Time Magazine

Time (trademarked in capitals as TIME) is an American weekly news magazine published in New York City.
Richard Stengel has been the managing editor since 2006. Interestingly, the full form of TIME is The International Magazine of Events.
That accounts for its tone, which many people still criticize as too light for serious news and more suited to its heavy coverage of celebrities (including politicians), the entertainment industry, and pop culture. It set out to tell the news through people, and for many decades the magazine's cover was of a single person.
http://en.wikipedia.org/wiki/Time_(magazine)

It seems like TIME magazine covers news from politicians, to pop culture, to the entertainment industry to celebrities, and other important news like global warming and facebook. TIME magazine covers news in America as well as news across the world.  
Time Magazine Covers

Time for Kids (or TFK) Written by young reporters, Time For Kids is a division magazine of Time that is especially published for children and is mainly distributed in classrooms. TFK contains some national news, a "Cartoon of the Week", and a variety of articles concerning popular culture. An annual issue concerning the environment is distributed near the end of the U.S. school term. The publication hardly ever reaches above ten pages front and back. It is used in many libraries.The magazine also runs special edition issues, and a website which offers daily news coverage and is the home of the TFK "Kid Reporter" program.

I remember reading some of the time for kids magazines in my school.

Tuesday, March 20, 2012

Rolling Stone Magazine

Rolling Stone is a US-based magazine devoted to music, liberal politics, and popular culture that is published every two weeks. Rolling Stone was founded in San Francisco in 1967 by Jann Wenner, who is still editor and publisher, and music critic Ralph J. Gleason.

The magazine was known for its political coverage beginning in the 1970s, with the enigmatic and controversial gonzo journalist Hunter S. Thompson. Rolling Stone magazine changed its format in the 1990s to appeal to younger readers, often focusing on young television or film actors and pop music. This led to criticism that the magazine was emphasizing style over substance.In recent years, the magazine has resumed its traditional mix of content, including in-depth political stories, and has seen its circulation increase.

http://en.wikipedia.org/wiki/Rolling_Stone

Here are some Rolling Stone Magazine Covers

Rolling Stones Magazine



This magazine is mainly about music and pop culture and appeals to younger readers. People who like music, pop culture, politics, and young  television or film actors while proabably read this magazine.

Slogans and Taglines

Most companies have slogans/taglines.


 Nike's slogan is: Just Do It
 McDonald's slogan is: i'm lovin' it
Burger King slogan is: Have it Your way
 One of Verizon's slogan is: Can you hear me now?
Their most recent one is: Rule The Air


 AT&T has a couple of slogans. One is: Your world. Delivered and the other one is: Rethink Possible.
One of T-Mobile slogan's is: Get more and then they play on words from that.
Another one is: Stick Together

Sunday, March 18, 2012

11 Parts of a Business Card

I found this website http://desktoppub.about.com/od/businesscards/a/bcard_parts.htm and it tells readers the 11 things they should have on a business card. I think it's accurate. My business card that I'm designing has everything on this list expect a tagline and a list of services/products.
  1. Name of Individual
    Not every type of business card has to have the name of the individual but it's a nice personalized touch. In a large organization it can be beneficial to the recipient to have the name of a specific person to contact. The name of the individual or the name of the business or organization is usually the most prominent text element of a business card.
  2. Name of Business or Organization
    A business card almost always has a business or organization name on it. The name of the individual or the name of the business or organization is usually the most prominent text element of a business card. An organization with a highly recognizable logo might de-emphasize the business name (size and/or placement) but it is usually an essential piece of information.
  3. Address
    A physical address or a mailing address or both are typical parts of a business card. If the company does business exclusively online or by mail, a physical address might not be a key element to include. If both a physical and a mailing address are included, it may be desirable to label each one.
  4. Phone Number(s)
    Multiple numbers are typically listed in order of voice, fax, cell but you can omit any numbers that are not the preferred method of phone contact. Don't forget the area and/or country codes and extension, if required. Using parentheses, hyphens, periods, spaces, or other characters to separate numbers in a phone number are generally a matter of preference and custom but be consistent in whatever method is chosen.
  5. Email Address
    Including an email address is an important element for Web-based businesses but other businesses or organizations might omit this form of contact unless it is one of their preferred methods of contact.
  6. Web Page Address
    Web addresses can be listed with or without the http:// preceding the URL. As with email addresses, it is an essential element for Web-based businesses.
  7. Job Title of Individual
    Not a required element, some entrepreneurs or sole proprietors might include "President" or "CEO" or some other title to give the appearance of a larger organization.
  8. Tagline or Description of Business
    A tagline or brief description can be useful when the business name is somewhat ambiguous or doesn't clearly convey what the business does. Taglines can also convey benefits and features.
  9. Logo
    A logo used consistently on business cards and other print / electronic materials helps to establish a company's identity.
  10. Graphic Image(s) (including purely decorative elements)
    Small companies without a logo may choose to use generic or stock images or custom illustrations that help reinforce what the company does. Small graphic embellishments or boxes might be used to separate blocks of information.
  11. List of Services or Products
    A long list will usually clutter up a standard size business card but when using two-sided or folded business cards a bullet list of services offered or main product lines can extend the usefulness of the business card.

Saturday, March 17, 2012

Inkd.com

http://inkd.com/envelope-templates-designs

Envelope Templates, Business Envelope Designs

Inkd envelope templates are incredible print designs that you can download and use immediately. Each design is print-ready and can be used alone or accompanied with the matching business card template. In the Inkd marketplace you'll also find incredible brochure templates and notecards too!

Here are some of their envelope templates:
Retro Classic Envelope  This is the retro envelope. It's different, but wouldn't the waves on the flap be costly to make? I don't know if that's the way the flap s cut or if it's just printed like that.

Elegant Ballet Envelope I like this envelope. I like the big watermark on the front because it's mostly on the left side and it comes over to the middle a bit, but you can still write over top of it. If someone had a fancy restaurant/business I think this would be a good envelope.

Counseling Envelope Template This is a graphic and colorful envelope. The design is big, but it doesn't take up the middle spot. The design is meant for someone who has a business in counseling.

Origami Business Card


Origami Business Card


Popup Business Card
This is a pop-up business card. Samir designed it himself. He made the card by hand and it was very time consuming. He didn't have many to give out and he didn't get a lot of new contacts. So he stopped making hand-made pop-up cards and made another business card. This origami business card is very cool, but it takes a long time to make.

Should I have a Business Card?

Business Cards: How Important Are They?

by Deb Ng on September 6, 2010
Do you use business cards? Some people are on the fence, they’re not sure if they’re worth the time and expense. Truthfully, I wasn’t sure about them myself,  until a few years ago. Now, I find business cards useful and important, and I’d like to share why.

My Experiences With Business Cards

When I began attending local professional events, I didn’t have business cards and it turned out to be a big mistake. The people I met wanted my number and email address and it was more professional for me to hand out a card than to scrounge up paper and pen and make them wait while I wrote it all down.
When I attended my first conference, I didn’t have a giant budget, so I used Vista Print‘s free business card (except shipping) offer. That did me fine, except that I didn’t really like the generic designs and the Vista Print logo on the back. Plus one thing I noticed at conferences was that many attendees had unique business cards that suited their personalities. This made them stand out – and I wanted to stand out too. So I contacted my friend Randa Clay and asked her to help a girl out.
Go ahead and click that link to read about how Randa approached the design, I’ll wait….
As you can see, I wanted a card that was different from the normal, rectangular, add your pertinent details here, type business card, and it worked. Every time I handed out my card, the recipient remarked on the design – either the color, the shape or the words on the back. I had a winner. People remembered me from my cards…and they called.
Having a business card means that I have something to give to someone I’d like to talk to again. I don’t push my card on anyone, especially those who don’t seem interested in getting in touch. However, it’s my experience that it’s much more important to have one than to not have one. People are in a hurry and they don’t want to stand around and wait for me to find something to write on or punch numbers into my phone, nor do they want to be told to “Google” you.

Benefits of Business Cards

  • Allows you to give your details to a potential client, employer, or just someone you want to know better.
  • More professional than writing it all down.
  • Allows the recipient to file away for when he may need your services.
  • Light and compact.
  • Eye catching cards leave a lasting impression.
  • They’re mini advertisements.
I found this blog and I thought it was interesting and helpful.

Wednesday, March 14, 2012

Photography Business Card


I thought this was a very interesting business card. Personally, I don't like it. When I saw "I shoot people..." I thought of a hitman or someone shooting another person with a gun and killing them. I think he should take that off of his business card. The front of his business card is boring and he only used the bottom right hand corner. He could have spread his information out more. This business card needs some work.

Same Design

This is a business card from vistaprint.com. My mom has this has her business card and she is a massage therapist.






My mom got this box of tissues and one day I noticed that it had the same design as my mom's business card. I wonder where the original image came from. I thought it was funny that both had the same design. The tissue box has a little bit more of a Japanese design though.

BIG envelope in mail

I got this really big envelope in the mail. This is not the standard size. There is a lot of coupons inside this envelope. So this isn't necessarily business envelope it's more like a coupon book envelope. I notice that it's a very busy design with a lot of colors on the front. I wonder how much money it took to make this envelope. It got my attention. It's not mailed to a specific person either, it says "To Our Neighbors At..." 
The back of the envelope is complete different than the front. It almost looks like a different envelope. The colors aren’t the same in the back. It talks about how people can save up to 60% on their prescriptions, so it's still talking about saving people money. This envlope would have been better if the designs were similar front and back.

Sunday, March 11, 2012

Envelope in the Mail


This is a very colorful envelope. I like the curve design up top. Their logo is on the top right hand side like most logos are. I'm surprised that they could put color where the postage stamp is. WWF is trying to get people to donate money to their organization, and if people donate they will get a free bag. They have a picture of the product on the envelope so people know what they are getting, and it draws you attention to the envelope.
They also designed on the back. My teacher told me not to use a block of color on the flap on the back of the envelope, but I think this design works. There address and other information are on the flap on the back instead of on the front. They also have another saying on the back on the envelope. People will know what to expect when opening the envelope. I think it's a nice design. I also like the colors.